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Wednesday 23 November 2011

How iPhone App Development Props Up Your Business?

Businesses that aim to get the undivided attention of customers should utilize opportunities, as that of mobile website development, to make it easy for the potential customers to glean information on the various aspects of businesses. With the rising demand of iPhone, businesses can make a short work of iPhone app development to reach the targeted audience easily and effectively. Customers want information instantly, where a business that makes diligent use of mobile website development is sure to edge competition and bring more potential customers under its fold. How can iPhone app development provide the much needed thrust to a business?

Quick-fire service
By making optimal use of mobile website development, a business ensures that if offers quick-fire services to its customers. When a specific business ventures into iPhone app development, it adopts the right strategy to lure the attention of the customer at the right time and to cater to the demands of the customer at the right time.

Bring new customers
Businesses aim to bring in new customers under their fold, and with the ideal iPhone app development, businesses can make use of the cost-effective application to advertise the products and services, which in turn can attract the interest of new customers. Moreover, with the mobile website development, a business can tap the immense potential of iPhone to enhance brand awareness and to build brand image in the process.

Improve customer service
In taking efforts to develop applications through iPhone app development, businesses can improve customer service. Such type of mobile website development affords easy access for customers, where businesses can cater to the specific needs of customers in no time at all. With the iPhone app development producing an effective iPhone app, businesses are better placed to keep the communication lines open to allow customers establish contact anytime and anywhere.

Manage business
Organizing and managing business activities become easy with iPhone apps, made possible by iPhone app development. Businesses can manage the business contacts in a better way, manage customer accounts and data, track business expenses, and can even keep track of several projects, without much fuss.

Increase revenue
Businesses thrive by increasing the revenue at the least given opportunity. When an establishment realizes the significance of mobile website development, and when it plunges into iPhone app development to create robust applications, the establishment is provided with a colossal opportunity to increase its revenue. The new ways afforded by the iPod apps can be put to better use to reach more customers, enhance product value, close more deals, offer great service and enhance the bottom line on the whole.

With iPhone app development, businesses have found an able ally to create apps that can satiate the instant needs of customers, and bring more customers and revenue in the process.

Friday 18 November 2011

iPhone Apps for Pharma and Healthcare Companies

iPhone App Development is becoming hugely popular within various industries,  once such burgeoning industry which is gaining momentum is Healthcare and Pharmaceutical. Quoting Eye for Pharma in one specific example, the Psoriasis App by J&J, averages 60,000 downloads a day and has helped to diagnose 27,000 patients. So, for an app that was relatively inexpensive to develop, the investment has paid some serious dividends.

Pharma and Healthcare are directing the budgets towards iPhone App Development. It helps them connect and communicate with patients using their drugs and doctors who are prescribing their drugs. Patients can download lifestyle management iPhone Apps from the App store which for e.g. remind them to take their medication, informs them of new side effects discovered and may also push coupons to them.

Physician Apps are very important to the Pharma companies as they help them connect with doctors who are responsible for writing prescriptions and increasing Rx's is one of the major challenges they face. iPhone App Development is very critical to the growth of these relationships which affect their revenue in turn.

Types of Apps which can be developed using iPhone App Development are:
  • iPhone Apps for Pharma Sales
  • iPhone Apps for Healthy Living
  • iPhone Apps for Physicians
  • iPhone Apps for References
  • iPhone Apps for Productivity
  • iPhone Apps for Reminders

Benefits of Apps developed using iPhone App Development:
  • Reach Smartphone Customers
  • Differentiate from Competitors
  • Creating New Channels of Communication
  • Real Time two way communications with customers
  • Increase Brand Retention
  • Increase Distribution Reach
Each Pharma and Healthcare company develops and markets multiple drugs. Hence, for cost savings, a lot of these companies establish their own in house teams for iPhone App Development. Apart from iPhone, the Android App development is also becoming increasingly popular keeping in mind that it's an open source platform.

iPhone App development can also be outsourced to companies which specialize in mobile solutions for iPhone, Blackberry, Windows Mobile CRM, Android phones and Sharepoint Services.

Successful iPhone App Development requires expertise and knowledge of the Mac OS system apart from design skills which are required to create user friendly UI's.

Thursday 10 November 2011

Mobile Apps Will Generate $15 Billion Revenue In 2011

Acc. to Gartner, Mobile Apps will generate $15 Billion in Revenue in 2011. Apple also announced that in January 2011, 10 billion iPhone apps had been downloaded from the App Store.  Acc. to IDC, Apple saw the biggest rise in market share capturing 5.6% of global mobile shipments.  The growing number of the iPhone market is proving to be very encouraging for developers to enter into iPhone App Development. Apple has a huge base of users which are waiting to download new apps. However, It is important to narrow down on which application do the developers plan to build using iPhone App Development to prevent redundancy and improve reception in the market.

iPhone App development has resulted in 250,000 games and applications developed so far for iPhone. Developers undertaking iPhone App development can develop applications which introduce a new product in the market, Apps which are solving a problem or making the user more organized, they can market to an existing database or cross selling.  They apps which are developed span a host of industries like healthcare, photography etc. Gaming is the number one category in the app store for iPhone App development.

iPhone App Developers aspire to attend the Worldwide developers conference (WWDC) conference which is held by Apple to unveil new products and hold technical workshops for its developers. iPhone App development requires the developers to join the Apple iPhone developer program for $99. There is also an Enterprise account for developers like Zynga which launch multiple applications every day. You also need an iPhone for testing and a Mac based machine to build the application. An iPhone simulator may also be downloaded in case one does not have a physical iPhone device. The iPhone simulator helps developers test their iPhone Apps and it imitates the environment of a real iPhone.

iPhone runs on the Mac operating system. However, Jailbreak is a process by which the developers that run any code on their Apple devices.

Once the iPhone App Development is complete, it is sent for approval to Apple. Once approved, they can either list their iPhone apps for free or for a listed fee. A lot of developers choose to launch both versions for better popularity.

Companies specialize in iPhone App Development. They offer an extensive suite of mobile development services, including full native application development, windows mobile crm, mobile consulting & strategy, UI/UX design, mobile web solutions, sharepoint services and enterprise mobility solutions & management.